If you’re using an SEO tool or the SEO Action Plan Chrome Extension and it’s warning you that the og:title tag is missing, don’t panic. It’s one of the simplest SEO fixes you can make. The og:title tag controls how your page title appears when shared on social media. Without it, Facebook, LinkedIn, and other platforms may guess the title, and their guess isn’t always what you’d want people to see.
What exactly is “og:title”? #
The Open Graph (OG) protocol was created by Facebook to help web pages share clean, consistent previews on social platforms. The og:title tag is simply a meta tag inside your site’s <head> section that says:
<meta property="og:title" content="Your Page Title Here" />
It’s your way of telling social networks, “This is the title you should display when someone shares my page,” in the preview.
Why adding it matters #
When your content is shared, people see a preview with a title, description, and image. If your og:title is missing, the preview may look incomplete or confusing. A clean and consistent preview builds trust, improves click-through rates, and makes your site look professional.
How to check if your og:title is missing #
- SEO Action Plan Extension: Open the extension, go to the SEO tab, and check if it detects an Open Graph title.
- Facebook Sharing Debugger: Visit https://developers.facebook.com/tools/debug/ and paste your URL.
- View source: Right-click on your page, click View Page Source, and search for
og:title. If it’s not there, you need to add it.
How to add and fix the og:title missing issue using plugins #
On WordPress:
- Yoast SEO: Open your page or post → scroll to the Yoast box → click Social → add your custom title.
- Rank Math: Go to your post settings → Social tab → add your Open Graph title.
- All in One SEO: Similar process — edit the post, go to the Social settings, and enter your title.
On Shopify:
If your theme doesn’t include Open Graph tags, you can add them in theme.liquid or use an app like SEO Manager.
On Wix or Squarespace:
Both platforms have a Social Share or SEO panel where you can specify the page title for social previews.
How to add an og:title manually #
If you prefer direct control, you can drop this meta tag into your site’s <head> section:
<meta property="og:title" content="Your Custom Page Title Here" />
On WordPress, you can make it dynamic:
<meta property="og:title" content="<?php echo esc_attr( get_the_title() ); ?>" />
This ensures each page automatically uses its own title.
How to confirm it’s working #
- Refresh your site after adding the tag.
- Open the SEO Action Plan Extension > check the Social tab > verify that
og:titlenow appears. - Run your URL through Facebook’s Sharing Debugger and hit Scrape Again to clear cached previews.
Quick tips for a better og:title #
- Keep it clear and under 70 characters.
- Match your page title or write a slightly more share-friendly version.
- Make sure it pairs well with your chosen Open Graph image and description.